RWS GLOBAL, WORLD’S LARGEST PRODUCER OF HAUNTS, CELEBRATES A FRIGHT-FILLED HALLOWEEN SEASON
The global entertainment and experience company produces 40 haunts worldwide, from concept and creative development to casting, production, operations and management; Company leverages notable IPs in partnership with Six Flags, NBCUniversal and Parques Reunidos
RWS Global, the world leader in live moments, is closing out a fright-filled Halloween season, jam-packed with terrifying thrills and chills delivered to consumers around the globe. This year, RWS Global elevated Halloween experiences for industry giants like Six Flags, NBCUniversal, Parque Warner and others to create, fabricate, produce and cast 40 different haunts worldwide – making the Company not just the largest producer of groundbreaking live, in-person entertainment, but one of the largest haunt producers in the world.
Throughout the Halloween season, RWS Global collaborated with partners to leverage exciting and engaging intellectual property, transforming beloved horror franchises into extraordinary, hair-raising, immersive experiences. In addition to building haunted experiences RWS Global manages Halloween-themed shows and experiences, casting, decor and costume design for a variety of Halloween programming at theme parks across the United States and around the world.
“As one of the largest producers of horrifying chills and thrills, RWS Global leveraged our unique expertise to deliver premium spooky experiences to guests around the globe for another terrifying Halloween season,” said Ryan Stana, Chairman & CEO, RWS Global. “We are honored to once again work alongside some of the biggest brands in the world to create unforgettable haunts meant to delight horror enthusiasts everywhere.”
RWS Global teamed up with Six Flags and their studio partners as the exclusive creative and production partner for the theme park’s annual Fright Fest Extreme – bringing fan favorite films and TV shows to life at six parks across the United States. At each park, horror enthusiasts step into a world where nightmarish creatures inspired by legendary horror brands come to life including Lionsgate and Twisted Pictures’ SAW franchise; Netflix’s Stranger Things and Army of the Dead; Warner Bros. Discovery’s The Conjuring, Annabelle and The Nun; Legendary Entertainment’s Trick ‘r Treat; and Netflix and Legendary Entertainment’s Texas Chainsaw Massacre (2022).
In partnership with NBCUniversal, RWS Global brought “Jimmy Fallon’s Tonightmares” to Rockefeller Center. The haunted maze experience has 10 spine-chilling rooms that bring Jimmy's worst nightmares to life with sinister characters and scares around every corner.
Outside of the United States, RWS Global partnered with Parque Warner Madrid to produce two fright-filled haunts based on fan-favorite pop culture mainstays. Spanish horror fans were treated to “La Monja” or “The Nun,” an immersive experience that brought fans into the world of The Conjuring to become a part of the film’s most terrifying scenes.
This year, RWS Global was responsible for casting over 2,500 scare actors and performers that appeared in live entertainment across a half dozen Six Flags parks, “Jimmy Fallon’s Tonightmares,” Hersheypark Halloween, Story Land Halloween, Idelwild Hallowboo and Legoland Brick-or-Treat.
As the world’s largest producer of live entertainment, RWS Global works year round alongside the biggest brands in the world to create meaningful connections and customized experiences from theatrical productions to company events, cruise ship and theme park shows and experiences, creative content and more. The company is actively developing haunt experiences for 2025.
About RWS Global
As the world’s largest producer of groundbreaking live entertainment, RWS Global creates meaningful connections and customized experiences spanning from theatrical productions to events, multimedia and more. In 2024, the entertainment leaders expanded capabilities into live sporting events with the introduction of RWS Global Sports.
Headquartered in New York, London, Cincinnati and Sydney with dedicated RWS Studios in NYC and the UK to serve its vast talent pipeline and client base, RWS Global serves major brands and corporations, theaters, cruise lines, sports properties, live venues, parks, resorts and more. Offering end-to-end services from ideation to operations, RWS Global’s team of world-class designers, creators, producers and visionary talent provide unrivaled scale, producing over one million live moments every day and employing over 8,000 individuals worldwide.
The RWS Global roster of clients includes Apple, Azamara, The Coca-Cola Company, Commonwealth Games, Crayola, Europa-Park Resort, Ferrari World Abu Dhabi, The FRIENDS™ Experience by Original X Productions, Hard Rock Resorts, Hershey Entertainment & Resorts, Holland America Line, Iberostar Hotels & Resorts, International Cricket Council, Invictus Games, Lionsgate, Marella Cruises, MSC Cruises, Roompot, Rugby World Cup, Six Flags, Space Center Houston, TUI Group, Vera Wang, Warner Bros., Disney’s The Lion King on Broadway, Chicago the Musical, Christmas Spectacular Starring the Radio City Rockettes and more. For more information, visit rwsglobal.com.
RWS Global
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Eve Sorin Global Manager, Marketing
- October 29, 2024
- (212) 391-1795
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