Betson Enterprises Collaborates with Gametime Lanes and Entertainment for a 75-Game Installation

Betson Enterprises, the industry leader in distributing location-based amusement products, proudly announces the completion of a 75-piece game room installation at Gametime Lanes and Entertainment in Peabody, MA. This marks the second Gametime location that Betson has partnered with to supply games.

Led by Betson Sales Representative Ray Borges, the project was carefully planned to create a dynamic and engaging entertainment space tailored to the needs of Gametime Lanes and Entertainment. Ray worked closely with the Gametime team to curate a diverse selection of games that would appeal to guests of all ages and preferences, balancing a mix of virtual reality experiences, redemption games, and classic arcade titles. To further support the success of the arcade, the Gametime team participated in Betson Technical University—a comprehensive two-day training program designed to maximize revenue generation and minimize equipment downtime.

"We couldn’t be happier with the incredible work Betson did for our new arcade at Gametime Lanes and Entertainment,” said Steve Belmonte, Owner and Partner of Gametime Lanes and Entertainment. “Their team installed 75 games with precision and efficiency, transforming our space into an exciting entertainment destination. From start to finish, their professionalism, expertise, and attention to detail were outstanding. They made the entire process seamless, and we're thrilled with the results."

The game room offers a wide variety of experiences, including cutting-edge virtual reality attractions such as Godzilla Kaiju Wars VR (Raw Thrills) and SpongeBob VR Coaster (Andamiro). It also features popular merchandisers like Over the Edge (UNIS), Skill Fall Revolution (SEGA), and The Really Big Machine (The Really Big Crane Co.), alongside redemption games such as NBA Hoops (ICE), NERF Arcade (Raw Thrills), and Dinosaur Era (Coastal Amusements).

Rounding out the lineup are hit video games like Fast & Furious Arcade Motion (Raw Thrills), Apex Rebels (SEGA), and BIGFOOT Crush (UNIS), as well as the latest pinball releases from Stern, including the James Bond 007, Foo Fighters pro editions, and The Uncanny X-Men premium pinball.

The new Family Entertainment Center (FEC) held a soft opening on November 11, 2024, and a grand opening celebration is planned for December 2024.


About Gametime Lanes and Entertainment:
At Gametime, we specialize in hosting unforgettable events, from corporate outings and fundraisers to birthday parties and family gatherings. With a wide range of entertainment options and a dedicated team, we are committed to delivering memorable experiences filled with fun and excitement for all our guests.

Learn More: https://www.gametimenorthshore.com/

About Betson Enterprises
Betson Enterprises, headquartered in Carlstadt, New Jersey, is a division of H. Betti Industries, Inc. and is the leading worldwide distributor of arcade and amusement equipment, parts, and service. A family-owned business offering revenue-generating solutions to its clients since 1934, Betson offers concept-to-completion solutions that maximize the profitability of our client’s investments. With sales offices throughout the U.S. and multiple distribution centers, Betson has the scale and infrastructure to meet needs large and small while keeping the personal touch that the company was built on.

Follow Betson Enterprises on LinkedIn: https://www.linkedin.com/company/betsonenterprises/